Business Rachael Koenig Business Rachael Koenig

2018 | Year in Review

This year was also hugely transformative for my business. I made a promise to myself at the beginning of the year that I’d commit to growth, so I did, and it did. I learned to treat Shore Society as a separate entity from myself, which was a perspective shift that gave me a clearer vision for going forward.

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Business Rachael Koenig Business Rachael Koenig

Shop Talk: Instagram Tips + Tricks

When it comes to my promoting and growing my business, Instagram has been my favorite social platform. I love the ability to share with visuals, network with other makers, and get my daily dose of inspiration all in the same place.

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